'97 CM Hallmarks

  • February 23, 2013

    Ray Charles Ft. In Hallmarks Commercial (1997)

    In February 1997 Hallmark Cards launched a 30-second TV commercial featuring Ray Charles giving Valentine’s Day greetings to three beauties who “sneak a peek” at Hallmark’s logo on the back of the cards he gave them. The campaign promoted a new Say It With Music line of cards with song clips, stored on a digital […]

    Read more